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Copyright 2005-2010 McCord Training
4202 Gleneagles
Midland, Texas 79707
Dynamic Sales Growth
Proven Strategies to Build Your Sales in a Troubled World
Paul McCord
With over a quarter century of in-the-trenches experience as a salesperson, manager, executive,
and business owner in the construction, publishing, and financial services industries, Paul’s
experience is both broad and deep. From selling millwork to apartment and commercial builders
and home centers, to wholesaling investments to NASD broker/dealers, to selling mortgages on
both a retail and wholesale level, his background encompasses the spectrum from retail to
wholesale to direct to business sales and sales management.

Paul’s heavy sales and management experience across a broad swath of the sales world combined
with his years of experience training and consulting with companies of all sizes in dozens of
industries has given him a unique understanding of the problems, issues, and opportunities salespeople, sales leaders, and
companies face.

Paul is the author of two best-selling sales books:
Creating a Million Dollar a Year Sales Income:
Sales Success through Client Referrals
(2006) which has been selected as an offering by the prestigious Forbes Book Club
and is quickly becoming recognized as the authoritative text on referral selling and has been on of the top100 best selling
sales technique books on Amazon for 4 years running, and
SuperStar Selling: 12 Keys to Be Becoming a Sales SuperStar
(2008). His newest book,
Bust Your Slump (2010) gives salespeople 12 proven and effective strategies to increase their
pipelines quickly.

A prolific writer, Paul’s articles, interviews, and quotes appear regularly in numerous business and industry publications
such as Forbers, Business Week, Selling Power, Advisor Today, Sales and Marketing Excellence, Hotel and Motel
Management, Airport Business, Enterprise Week, SalesForceXP, and many others, and he writes a regular column for Dun
and Bradstreet's AllBusinss.com.

Paul is also the author of the highly popular Sales and Sales Management Blog which is often picked up in syndication by
Fox Business News, Reuters, the Chicago Sun Times, and Nielsen Business Media.

Paul's work with salespeople and companies includes coaching, conducting sales training workshops and seminars, and
consulting with companies on a variety of issues such as designing company sales training programs, training managers,
and designing and overhauling districts, regions and entire departments.

Talk to Paul today to see how he can help you, your company, or group grow stronger and increase your or your member’s
productivity.

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Some of Paul's Clients:
Microsoft
Houston Association of Realtors
General Electric
Midland College Business and Economic Development Center
UBS
National Association of Insurance and Financial Advisors
Wells Fargo
New York Life
Siemens
Zeno Office Systems
Chase Bank
Stewart Title
Sales and Marketing Executives
Midland Community Development Center
Suddenlink Communications
Merrill Lynch
Dalton Construction Systems
Association of Health Insurance Advisors
Kirby European Distributors
Houston Executive Roundtable
Capital One
Countrywide
National Association of Mortgage Brokers

A few Internet sites that feature Paul's work:

Top Sales Experts http://www.topsalesexperts.com
CanDoGo http://www.candogo.com
EyesOnSales http://www.eyesonsales.com
Salesopedia http://www.salesopedia.com
Sales Gravy http://www.salesgravy.com
Sales HQ http://www.saleshq.com
The Customer Collective http://www.thecustomercollective.com
AllBusiness http://www.allbusiness.com
Frog Pond http://www.frogpond.com
Marketing Profs http://www.marketingprofs.com
RainToday http://www.raintoday.com
The Elite Advisor http://www.theeliteadvisor.ca

Paul's blog is often picked up in syndication by:
Fox Business News
Reuters
The Chicago Sun Times
Nielsen Business Media
Hoovers

A Few Books that Mention and Quote Paul

OPEN-Question Selling: Unlock Your Customer's Needs to Close the Sale... by Knowing What to Ask and When to Ask It
by Jeff Gee and Val Gee (McGraw-Hill: 2007)

Selling Sucks: How to Stop Selling and Start Getting Prospects to Buy! by Frank J. Rumbauskas Jr. (Wiley: 2007)

Don't Keep Me A Secret: Proven Tactics to Get Referrals and Introductions by Bill Cates (McGraw-Hill: 2007)

The Real Secrets of the Top 20%: How to Double Your Income Selling Over the Phone by Mike Brooks (Sales Gravy
Press: 2008)

The Principles of Successful Freelancing by Miles Burke (SitePoint: 2008)

How To Get Someone To Buy Something: Fear And Loathing Of Cold Calls & Closing by Larry Grimes (CreateSpace: 2008)

Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and
Cultures of Business Development Succes
s by Mike Schultz and John Doerr (Wiley: 2009)

Top Dog Recession-busting Sales Secrets by Michael Dalton Johnson (Penny Union Corporation: 2010)

Mastering the World of Selling: The Ultimate Training Resource From the Biggest Names in Training by Eric Taylor and
David Riklan (Wiley: 2010)