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Best-selling author, speaker, and leading authority on lead generation and personal marketing, Paul has been training, coaching and mentoring salespeople for over 20 years and managing and consulting with companies for over 15 years.
A Magna Cum Laude graduate of Texas A&M University, Commerce, Paul spent several years teaching literature and philosophy at Texas A&M University, Commerce and Texas Christian University while pursing postgraduate studies before entering the business world.
Paul began his sales career selling cabinets and millwork to apartment and condo builders for an international millwork manufacturer. After a few years he moved into the financial services industry, starting as a securities and insurance broker and eventually moving into wholesaling investment products to NASD broker/dealers. Then for over a decade and a half he worked as a loan officer and then in various levels of management in the mortgage industry, working for both mortgage brokers and mortgage banks.
His background in both business to business and business to consumer intangible sales has given Paul a solid knowledge and understanding of the sales process and especially the most difficult areas of lead generation and personal marketing. Over the years he has developed some unique and highly successful solutions to some of the most vexing sales and sales management issues, including those associated with relationship and consultative sales.
His best-selling first book, Creating a Million Dollars a Year Sales Income: Sales Success through Client Referrals (John Wiley and Sons, 2007) is quickly becoming recognized as the authoritative work on referral selling. His second book, SuperStar Selling: 12 Keys to Becoming a Sales SuperStar, to be released by Morgan James Publishing in late winter or early spring of 2008, leads salespeople through the 12 areas of professional development required to reach the top in sales.
Paul McCord Named to The Society of Industry Leaders
I am honored and pleased to announce that I have been nominated to and accepted in The Society of Industry Leaders.
Sponsored by Standard and Poors, the society is made up of corporate executives and thought leaders from a number of industries who consult with and advise institutional investors on a number of problems and issues.
I am honored that my small contribution to sales theory and training has been recognized in this manner and hope that I might be able to continue to contribute to the advancement of the sales profession.
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